Mic Mastery:
From Stage Fright to Spotlight
The public speaking course for service-based business owners who want to win trust, attract the right clients and become the go-to expert in their field.
Build a talk worth hearing. Deliver it with impact. Turn attention into opportunity.
Get lifetime access for £397 + VAT
Why is public speaking so hard for business owners?
You're good at what you do. Your clients trust you, and the people who know you refer you. But referrals have gone quiet, marketing feels like a bolt-on to an already busy practice, and you know you should be more visible.
Speaking is one of the fastest ways to fix that. One room of the right people, hearing you explain what you know with clarity and conviction, can do more than months of posting content.
So why aren't you doing more of it?
Meanwhile, competitors with half your expertise are getting on stages, podcasts and webinars, and being seen as the experts in your field. Every opportunity you turn down, or don't make the most of, is a room full of potential clients who never hear your name.
How Mic Mastery turns speaking into business growth
Mic Mastery shows you how to turn speaking from a source of nerves into one of your most powerful business growth tools. Through practical exercises and proven frameworks, you'll learn to craft talks that engage, connect and convert.
The course is built around one simple framework: M.I.C.
M is for Message. Structure a talk worth listening to. You'll learn the 6Ps to set up your talk so people care from the first minute, the 3Ts to teach each point clearly, and the 4As to close with proof and a clear next step.
I is for Impact. Deliver it with confidence and connection. Our IMPRESS framework covers interaction, movement, visuals, rehearsal, eye contact, self-belief and speech, so you can remove the barriers between your message and your audience.
C is for Capital. Turn speaking into business value. With the CAPITAL framework, you'll learn how to find the right audiences, create your own stages, get invited onto other people's, and build a deliberate path from attention to future clients.
By the end of the course, you'll be able to:
Whether you're speaking at a conference, a networking event, on a podcast or hosting your own webinar, Mic Mastery will help you make every opportunity count.
Get lifetime access for £397 + VATWhat's included
Who is Mic Mastery for?
Mic Mastery is for service-based business owners, professionals and anyone who wants to use speaking to grow their reputation and win more of the right clients. It's ideal if you:
Meet your coach: Charlie Reading
Charlie Reading is the founder of The Trusted Team and has built six businesses, selling four of them. He grew Efficient Portfolio into the Midlands' top financial planning firm, and he has spoken on international stages including MDRT in Sydney.
Charlie doesn't teach theory. He uses these frameworks to plan every talk he gives, from conference keynotes to webinars and podcast appearances, and he's helped professional service business owners use speaking to build their reputation and win more of the right clients.
The Trusted Team helps service-based entrepreneurs build businesses that provide genuine freedom: more profit, more time and a business that works for them, not the other way round.
Make every mic count
One well-run talk can introduce you to more of the right clients than months of content. Mic Mastery gives you the structure, the confidence and the system to make that happen, not just once but every time you speak.
£397 + VAT for lifetime access
One payment. No subscription. Revisit the course and your planners before every talk, for as long as you need them.
Enrol in Mic Mastery today“If you do the same today as you did yesterday, you'll get the same results tomorrow as you got today.”
Frequently Asked Questions
View All FAQs
How much does Mic Mastery cost?
Mic Mastery costs £397 plus VAT for lifetime access. It's a one-off payment with no ongoing subscription.
How long do I have access to the course?
You have lifetime access, so you can return to the session and your planners before every talk you give.
Do I need any speaking experience?
No. Mic Mastery works whether you've never given a talk or you speak regularly and want better results from it.
How can I overcome nerves when public speaking?
Most nerves come from not knowing where you're going. Mic Mastery gives you a clear structure to memorise, so you remember the map rather than every word. You'll also learn how to reframe nerves as excitement and focus on serving your audience.
Will this help me get more clients from speaking?
Yes. The Capital part of the course is dedicated to turning talks into business: choosing the right audiences, creating a valuable next step for your audience and building a clear path from attention to future clients.
What kinds of speaking does Mic Mastery cover?
The frameworks work for keynotes, seminars, webinars, podcast appearances, networking events, partner events, client events and internal presentations.
Have another question? Email us at hello@thetrusted.team
Are you ready to build a business that works for you?
We only work with a handful of firms at any given time to ensure maximum strategic focus. Book a Discovery Call to see if we're the right match.
