I’m excited to kick off this edition of Friday Footnotes with some big news, even though it’s a little delayed! My new book, The Business of Endurance, is finally available! After years of conversations with top endurance athletes, coaches, and adventurers, this book distils the invaluable lessons that have shaped some of the world’s most extraordinary athletes.
Whether you’re looking to fuel your own endurance journey or apply these principles to your business, the insights shared within the pages are designed to inspire and equip you for the challenges ahead. You can grab your copy here.
Business of Endurance Podcast
Last week, we were joined by Ruth Daniels, the CEO of British Triathlon and Triathlon England. Ruth has an extraordinary story, stepping into the top job in endurance sports with a career that spans from law to global fashion brand Superdry.
In this conversation, Ruth shared her experience leading British Triathlon through the Paris Olympics and her ambitious plans for LA 2028. We also explored the future of multisport festivals like Burghley, the challenges of open water swimming, and how she’s shaping the culture and values of the sport.
As a triathlete herself, Ruth reflects on her personal journey, and the lessons sport has taught her. It’s an incredible masterclass in leadership, resilience, and the enduring importance of sport. Listen to the full episode here.
What I’ve Been Reading
I’ve been revisiting Drive, Daniel Pink’s ground-breaking book on what truly motivates us. If you’ve never read it, this book is a game-changer when it comes to understanding how to achieve high performance.
Pink debunks the traditional rewards/punishments model of motivation and instead shows that autonomy, mastery, and purpose are the keys to lasting success. It’s packed with science and stories that challenge the way we think about work, leadership, and achievement.
TED Talk I’ve Found Interesting
Alex Budak offers a refreshing take on leadership in this TED Talk, You Don’t Have To Be A CEO To Be A Leader. He argues that leadership isn’t about your title; it’s about influence and action. Whether you’re in the C-suite or just starting out, this talk provides actionable insights into how you can lead effectively, regardless of your position.
What I’ve Been Watching
If you love a good psychological game, Celebrity Traitors on BBC iPlayer is a must-watch. It’s fascinating to observe how contestants navigate deception and trust under pressure. And, of course, Joe Marler’s personality makes it all the more entertaining.
Quote Of The Week
“Vision without action is just a dream; action without vision just passes the time. Vision with action can change the world.” – Joel A. Barker
Tech I’ve Found Useful
If you’re creating video content for your business or personal projects, Invideo is an AI-powered tool that helps turn text into engaging videos. Whether you’re looking to add more impact to your marketing or share knowledge in a more visual way, this tool streamlines the process.
The Trusted Team
Are you ready to break through the barriers in your business and personal life? Join our Limitless Life Workshop to learn how to elevate your business, merge work with fun, and finally achieve the work-life balance you’ve been striving for.
With the ability to attend in person at Home Grown Club in London or online, this half-day event is designed to help you work less, achieve more, and live the life you envisioned when you started your entrepreneurial journey.
Book your spot here: Limitless Life Workshop in person
Book your spot here: Limitless Life Workshop – online
As we dive into the resources shared this week, I hope you’ll take the opportunity to consider how the principles of endurance – resilience, mental toughness, and focus – can be applied to your own goals, whether in business, fitness, or personal development. Much like the athletes featured in my book, the journey of success requires overcoming setbacks, refining your mindset, and continuously pushing your boundaries.
The Business of Endurance offers the stories, strategies, and lessons from champions who’ve turned their challenges into triumphs. Their experiences have inspired this book, and I believe it will inspire you too. No matter what race you’re running, the lessons of endurance can help you go further and achieve more. Let’s keep pushing forward together – whether it’s tackling a new business challenge or conquering your next personal milestone.
You can grab your copy of the book and start your journey here.
PS If you buy the book, and you enjoy it, please do me a huge favour and write a review on Amazon… if you don’t enjoy it, please feel free to keep that to yourself😉😂
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